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Venture Hunting - Two-Level

Venture Hunting’s Premium Outdoor Store, Springwood QLD Case Study

Dinya Shop Fittings supplied the complete retail display fitout for Venture Hunting’s Springwood store — a premium two-level hunting, fishing, and outdoor destination in Southeast Queensland. The project included walnut slatwall gondolas, gridmesh panel displays, 1500mm glass display counters, and black shelving throughout both levels, creating a retail environment that matched the brand’s premium outdoor positioning…

  • Posted On August 18 2026
  • By Dinya Designs
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Project at a Glance

Client: Venture Hunting / Outfitter Group

Location: Springwood, QLD (Southeast Queensland)

Project Type: New store opening — full retail display fitout

Industry: Specialty retail — outdoor, hunting, and fishing

Fittings Supplied: Slatwall gondolas, gridmesh panels and hanging accessories, glass display counters, black shelving and brackets

Summary: AA full two-level premium outdoor and hunting store fitout in Springwood QLD, supplied entirely by Dinya — built to match the store’s dark, industrial aesthetic and premium product positioning.

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A Premium Two-Level Outdoor Store Fitout in Southeast Queensland

Venture Hunting’s Springwood store is not a typical outdoor retailer. It’s a premium destination — two full levels of hunting, fishing, and outdoor product, positioned for the serious buyer who expects more than a big-box sporting goods experience. The brand’s visual direction is dark, industrial, and considered: black walls, warm timber accents, and a store environment that communicates the seriousness of the product it sells.

When Venture Hunting opened their Springwood location as part of the Outfitter Group, they needed a retail display fitout that could carry that positioning across every fixture in the store. Every gondola run, every display counter, every hook on every panel needed to hold up to the standard of the brand.

Dinya Shop Fittings was engaged to supply the full range of retail display fixtures for the two-level fitout. This case study outlines what was supplied, why each product was selected, and what the completed fitout delivered for Venture Hunting — and how the right retail display fixtures can transform a raw retail space into a premium specialty store that reflects exactly what the brand stands for.

The Challenge: Fitting Out a Two-Level Premium Outdoor and Hunting Store

Fitting out a two-level outdoor and hunting store presents a different set of display challenges to most retail categories. The product mix covers an unusually wide range of sizes, weights, and display requirements: compact packaged accessories like lures, hooks, and knives sit alongside heavy boxed equipment, folded garments, high-value optics, and bulky rods and firearms cases.

Every zone of a store like this needs a specific display solution — and all of it needs to work together within a unified visual aesthetic that communicates premium positioning, not discount retail.

For the Springwood store, the specific requirements were:

  • A dark, warm aesthetic built around black and walnut tones that reinforced the premium outdoor brand identity
  • High-density display across two full levels — enough fixture capacity to carry a large, varied product range without the store feeling crowded
  • A hook and accessory display system flexible enough to handle everything from blister-packed fishing lures to large hanging equipment
  • A secure counter system for high-value items — optics, knives, and premium accessories that customers want to examine closely
  • Fixtures that could be installed and configured without specialist fitting requirements, and reconfigured as the range evolves

Delivering this across a two-level fitout required a supplier with a broad product range, the ability to supply in sufficient volume, and the experience to recommend the right products for the right display zones.

The Solution: What Dinya Supplied

Dinya supplied the complete retail display fixture package for both levels of the Venture Hunting Springwood store. Here is a breakdown of what was provided and how each element was selected to serve the store’s specific display requirements.

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1. Walnut Slatwall Gondolas — Main Floor Runs and Aisle Structure

The primary display structure across both levels is built on Dinya’s slatwall gondolas. The walnut finish was the defining product decision for this fitout — it delivers a warm, premium surface that sits naturally within the store’s dark industrial aesthetic and lifts the environment well above standard outdoor retail.

Slatwall gondolas were selected over plain panel gondola for their built-in display flexibility: the slatwall face accepts a full range of hooks, brackets, and accessories at any position, giving the team the ability to configure each bay to the exact product it carries. In a store with a product range as varied as Venture Hunting’s, that flexibility is not a luxury — it’s a requirement.

The walnut gondola runs create clear product aisles across the floor, with each run configured for specific product categories. The double-sided format maximises usable display surface in the mid-floor area, and the adjustable base shelf handles the heavier boxed product while hooks on the gondola face carry the hanging accessory range.

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2. Gridmesh Panels — High-Density Hook Display

Gridmesh panels and hanging accessories are used throughout the store to create high-density hook display zones — particularly effective for fishing lures, small packaged accessories, knives, multi-tools, and compact equipment that displays well hanging but would be impractical on a shelf.

Gridmesh is the display system of choice in outdoor and hunting retail for this category of product: it provides a rigid, high-capacity hook surface that integrates naturally into an industrial aesthetic, carries significant weight, and gives customers a clear, high-visibility view of the product at every height.

At Venture Hunting Springwood, the gridmesh panels sit within the gondola structure and against perimeter walls, creating distinct display zones that organise the accessory range without crowding the floor.

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3. Black Shelving — Colour-Consistent Shelf Display

Black shelving units and brackets are used throughout both levels to display boxed, folded, and packaged product. The black finish was chosen specifically to maintain colour consistency with the store’s dark colour palette — keeping the focus on the product rather than the fixtures.

Adjustable brackets allow the shelf heights to be configured bay by bay as the product range changes across seasons and new lines come to market.

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4. Glass Display Counters — Secure Display for Premium Items

At the sales counter, Dinya’s glass display counters provide a secure, high-visibility home for the store’s highest-value products: optics, premium knives, and specialist accessories that customers want to examine closely before purchasing.

The 1500mm counter length gives staff a comfortable working surface and customers the space to browse the displayed product without the counter area feeling congested. Glass display counters were selected over closed counters specifically for their combination of security and visibility — high-value items in a glass counter sell better than the same items behind a locked door with an “ask for assistance” tag.

The Result: A Store That Matched Its Opening Night

Venture Hunting’s Springwood store opened to a crowd, and the fitout delivered exactly what the brand had built for. The combination of walnut slatwall gondolas, gridmesh panel displays, black shelving, and glass display counters created a retail environment that felt purposeful and premium — not assembled from whatever was available, but specified and built to hold up to the store’s positioning in the Queensland outdoor retail market.

The two-level store carries a broad range across a large floor plate, and the display fixtures give every product category a proper home: structured gondola aisles for the main range, gridmesh hooks for the accessory-heavy zones, black shelving for boxed and folded product, and glass counters for the premium items at the front of the store.

Key outcomes of the Dinya Shop Fittings supply:

  • Full two-level retail display fitout supplied and ready for grand opening
  • Walnut slatwall gondolas created a warm, premium aesthetic consistent with the brand’s dark industrial direction
  • Gridmesh panels delivered high-density, organised display across the accessory and small equipment range
  • Glass display counters provided secure, high-visibility display for optics, knives, and premium accessories
  • Adjustable fixtures throughout allow the team to reconfigure the display as the range evolves across seasons
  • Self-configurable system the team can manage without specialist shopfitting support

 

What Venture Hunting Says About Dinya

“We recently opened our 8th retail store with the invaluable assistance of Jehad from Dinya Designs. Dinya supplied us with top-quality retail store fit out products and delivered outstanding results, addressing any issues swiftly and efficiently. Despite several changes on our end, they were consistently accommodating and easy to work with. We are extremely satisfied with their service and will continue to rely on Jehad’s expertise for all our future store fitouts.”

Sam Cox, General Manager — Outfitter Group

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Why Retailers Across Australia Choose Dinya Shop Fittings

Dinya Shop Fittings supplies commercial grade retail display products to specialty retailers across Australia, supporting everyone from independent single store operators to multi site groups expanding into new markets.

Our focus is on delivering practical, durable, and flexible display solutions for retail stores that meet the demands of modern specialty retail environments.

Our product range includes slatwall gondolas, gondola shelving, slatwall panels, glass display counters, gridmesh panels, hooks, brackets, and a full range of retail display hardware and accessories.

If you are planning a new outdoor, hunting, or specialty retail fitout, it is worth speaking with us early in the process before finalising your fixture specification.

 

Contact Dinya Shop Fittings

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